cross-media

The room, Cross-Media shoot


The Room from emma innocenti on Vimeo.

This is an example of cross media content, with photographs and videos shot at the same time.
In this edit, the colours of the video have been changed to create a dream like story, otherwise they are perfectly similar!
Art direction by Tanya Lafevre, Set design by Plum Art Dept, Hair & make up by Beatriz Lopez, Music by 'The Man Who Laughs'
The images and videos are available for commercial licensing at Image Source.

Mid summer dream




This was one of our most challenging shoots to date. It was one of our first cross media shoot so we were recording moving images and shooting photographs at the same time. We used a crane to suspend a Canon 5D mk11 right in the middle of an outdoor swimming pool. Technically, it was just a question of dodging the shadow of the camera and then moving it around from the side of the pool to compose the shots or to pan around the swimming pool.
But when we got to it... models were squinting looking right into the sun, to just float and stay still in one spot was proving almost impossible, couldn't hear a thing with their ears inside the water... and soon it was 48 degrees...

Cool Camping

Our "Cool Comping" cross media shoot is on the opening page of the Image Source website. We shot both photographs and videos in a lovely farm in Guildford at the beginning of the English Summer, on a beautiful day. David and i (on the other Canon 5D mk11 doing the videos) drove there in the custom 1971 Doormobile 'Early bay' VW Campervan also featured on the shoot - courtesy of Nick from www.dubhire.co.uk


It was a great day and I really enjoyed shooting out-takes while David was filming the models and directing them. It felt like being an invisible camera and I think lots of the images captured feel so natural because of this. It was also one of my favourite teams ever, with Tanya (Art Director) & Lyndsey making everything seem easy and fun and Beatriz Lopez mastering hair & make-up. Oh and lending us her bike!